Marketing

Why I chose to go against the grain & offer a 100% money back guarantee for my coaching⠀⠀⠀⠀⠀⠀⠀⠀⠀I have to say that decision has proven pretty polarizing…⠀⠀⠀⠀⠀⠀⠀⠀⠀But the guarantee came from a place of listening to my audience⠀⠀⠀⠀⠀⠀⠀⠀⠀Of hearing how people had made investments then very quickly realised that they were a bad fit with […]

I honestly would’ve built my business way faster if I had understood the power of content earlier⠀⠀⠀⠀⠀⠀⠀⠀⠀Obviously I knew I had to write it to be visible⠀⠀⠀⠀⠀⠀⠀⠀⠀I knew that a pretty Instagram grid wasn’t enough⠀⠀⠀⠀⠀⠀⠀⠀⠀But I lacked inspiration⠀⠀⠀⠀⠀⠀⠀⠀⠀I didn’t understand emotional connection⠀⠀⠀⠀⠀⠀⠀⠀⠀I was writing how everyone else was⠀⠀⠀⠀⠀⠀⠀⠀⠀It was hard work⠀⠀⠀⠀⠀⠀⠀⠀⠀And no one was buying […]

3 mindset mistakes that are keeping you from signing clients online right now…⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀1 – You aren’t 100% sold on your services. There’s fear – will they work? Will people get results?⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀2 – You aren’t 100% sold on selling. You don’t have a well-oiled sales process. There’s maybe even some deep subconscious blocks around selling you […]

3 tips to provide value online even when you’re busy introverting (or: how I show up online every single day, even though I’m not actually online every single day…)⠀⠀⠀⠀⠀⠀⠀⠀⠀I get it – spending all day every day online is the fastest way to introvert burnout. Instead, try these tips to keep you visible when you’re […]

3 tips for investing in the right support as an introvert⠀⠀⠀⠀⠀⠀⠀⠀⠀1 – Do your research. Yes, tantalising sales copy can make us want to jump in with our credit card details, but take a step back. Check through the person’s website, social channels, testimonials. Read & re-read the sales page. Is⠀⠀⠀⠀⠀⠀⠀⠀⠀2 – Make a list […]

Let’s have a different spin on ‘client results’ shall we? There are a tonne of ‘my client made $100k today!’ posts. And I get it! They’re sexy!⠀⠀⠀⠀⠀⠀⠀⠀⠀A lot of people hire their coaches based on the results their clients have got – it’s great social proof. But you know what I noticed? Everyone talks about […]

5 affirmations for introverts in online business⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀1 – It’s better for my energy to stay in my own lane⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀2 – People enjoy my content even if they don’t like or comment⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀3 – It’s ok to take a break sometimes⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀4 – My direction is more important than my speed⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀5 – I am an expert because there’s […]

Five affirmations for introverts writing content…⠀⠀⠀⠀⠀⠀⠀⠀⠀1 – It’s safe to share my opinion with the world⠀⠀⠀⠀⠀⠀⠀⠀⠀2 – My voice deserves to be heard⠀⠀⠀⠀⠀⠀⠀⠀⠀3 – I’m not adding to the noise, I’m connecting with my ideal client so I can serve them⠀⠀⠀⠀⠀⠀⠀⠀⠀4 – My words have power⠀⠀⠀⠀⠀⠀⠀⠀⠀5 – Done is better than perfect⠀⠀⠀⠀⠀⠀⠀⠀⠀Which one resonates most […]

Powerful content is the epitome of Introvert Friendly Marketing™⠀⠀⠀⠀⠀⠀⠀⠀⠀I honestly would’ve built my business way faster if I had understood the power of content earlier⠀⠀⠀⠀⠀⠀⠀⠀⠀Obviously I knew I had to write it to be visible⠀⠀⠀⠀⠀⠀⠀⠀⠀I knew that a pretty Instagram grid wasn’t enough⠀⠀⠀⠀⠀⠀⠀⠀⠀But I lacked inspiration⠀⠀⠀⠀⠀⠀⠀⠀⠀I didn’t understand emotional connection⠀⠀⠀⠀⠀⠀⠀⠀⠀I was writing how everyone else […]